Choosing the right invitation designer for your wedding branding isn’t just about pretty paper — it’s about finding someone who understands your vision, your vibe, and your boundaries. The right fit will feel like magic: a partner who gets your obsession with details, elevates your ideas, and makes the entire process seamless. The wrong fit? That’s when things start feeling like a DIY Pinterest mash-up, and nobody wants that for a once-in-a-lifetime event.
✨ Couples who trust my expertise – tell me your vibe, priorities, and vision, and then let me work my magic without micromanaging the size of the ampersand.
✨ Detail-obsessed dreamers – Live for the little touches that make your guests feel like they’ve stepped into another world.
✨ Big-picture thinkers – Know the goal is a cohesive look across everything, not a Frankenstein mash-up of random Pinterest ideas.
✨ People who see this as an investment – Understand design sets the tone for your entire wedding and are ready to invest accordingly.
❌ “Frankenstein” requesters – You send me ten inspo pics and want me to mash together the florals from one, the layout from another, the font from a third, and the colors from a fourth. Taking little pieces from totally different designs and asking me to stitch them together into one may sound creative, but in reality, it’s not it—and I’ll decline taking on requests like this
❌ Overly prescriptive designer-in-disguise – Feedback is amazing. Telling me how to fix something? That’s my job. You focus on what’s not vibing, and I’ll handle the creative solution. If you’re going to dictate every pixel, every move, and tell me exactly “how” to design… this won’t work.
❌ The budget shopper looking for the cheapest option – There are amazing designers for every budget, but Paper Love Spell is for couples investing in high-end, fully custom artistry.
❌ This actual planner email I got once (yes, this is real):
This is a word-for word e-mail I recieved that I gave a major hard pass to:
“Hey girl hey!! Hope all is amazing!! So..I have this client that wants to really really personalize her invitations and I was wondering if this is was something you could potentially help us with??
This envelope with her house picture in sage green *inserts picture directly from an Etsy listing*
These invites with sage green back and blush pink writing, in this wavy shape (Invite and details card).
And maybe this vellum wrap (or ribbon).
We’re still checking Mnted but having found anything we like yet.”
— Wedding Planner on behalf of Couple
Here was my response:
“Hey X!
Please use this inquiry form: HERE .This will give me all the info I need (wedding date/ household count, etc) for next steps.
Based on the pictures above – die cut, custom venue illustration, envelope liners, vellum wrap, wax seal (possibly ribbon), please note this would most likely fall into tier 2 under the budget selection, as these are all upgrades. Just a reminder, I don’t copy another artist’s work but we can ‘def use the elements she’s loving (upgrades, sages, pinks) to create a completely custom design.
Here’s what that email really told me:
And honestly? That was a huge sigh of relief. Because my couples don’t just want “pretty paper.” They want a fully curated design experience — one that feels like them and turns their guests heads in the best possible way. So if that’s you vibe, your in the right place, with this wedding invitation designer!
Now let’s talk about what makes me jump up and down with excitement when a planner or couple hits my inbox:
💌 Email #1
“Hellllooooo Darling! I have another wedding for you. It’s Romeo & Juliet inspired so lots of sacred heart, angel wings, crossed star imagery. I attached the initial design deck so you can get a better look at the vibes…and we are looking for the following: *listed items*”
💌 Email #2
“The theme for our wedding is Goth Deco. Black flowers, purple lighting, black wedding dress. We have a fortune teller at the wedding, so something mystically magical. We were looking for something artisan, local, and a special experience for our invitations, and thought your whole vibe was really special.”
Why these are green flags:
✨ These are the couples + planners who get the red-carpet treatment because they’re not just asking for stationery… they’re asking for an immersive brand experience.
When we’re the right fit as your wedding invitation designer, you get every ounce of my creativity, energy, and attention to detail. I take on a select number of projects each year so I can go all-in on my couples. The result? Cohesive, wildly personal wedding branding your guests will talk about for years.
Start with my inquiry form. From there, we’ll talk timelines, your vision, and how to create wedding branding so you it couldn’t possibly belong to anyone else.
Important: Feedback must be submitted via the designated proof form — no emails, texts, or DMs. If others need to be included in the approval process, let me know before we start designing.
Ready to work together and create your wedding wonderland of creative visuals? Start with my inquiry form. From there, we’ll talk timelines, your vision, and how to create wedding branding so you it couldn’t possibly belong to anyone else.